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01 Mar '17

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Customer Centricity is no Longer Optional

We all know the customer is now in charge. They decide how, when and where to interact with your brand. It’s not a new concept but one that has become so central to the modern marketing organization, that without it, … Read More

06 Feb '17

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Live Like a Local

If you are in the travel and hospitality industry, the growth and success of Airbnb certainly has your attention. I happened to tour Airbnb’s new San Francisco headquarters last fall and gained a bit of insight into their recent service … Read More

Stress Test Your Roadmap to Becoming a Modern Marketing Organization

We hear a lot these days about companies striving to become modern marketing organizations. But really, what does that mean and why is it important? There’s no doubt that incredible disruption has redefined marketing paradigms in most industries.

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16 Nov '16

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07 Oct '16

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Welcome, Western Reflections

We are excited to welcome new client, Western Reflections, makers of millwork industry happiness, to the Bolin family. The company is B2B2B, meaning they make the magic that goes into the glass that is distributed and used by manufacturers. It’s … Read More

Introducing: The North Made Project

We are very excited to announce the launch of The North Made Project, a creative collaboration between Bolin and the maker and start-up community of the midwest.

As an agency we encounter countless numbers of individuals and small start-ups with … Read More

27 Sep '16

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Nurture with Compelling Content

“Content” is one of the most talked-about industry buzzwords as of late. Simply put, however, content is information and communication directed toward an end-user. Most people associate content with social media although it also includes a larger list of tactics … Read More

06 Sep '16

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Social Care Starter Guide

Times are changing in the customer service industry. Ten years ago if people needed help with a product or wanted to vocalize a complaint, they had to call a 1-800 number and listen to oldies rock for an unspecified amount … Read More

09 Aug '16

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Getting to Know Bolin: Ariana Nelson-Klug

Ariana, our Emerging Media Specialist, graduated from the University of Minnesota this spring and is now rocking Honeywell’s social media channels, fielding any question that comes her way.

Downtown or uptown?

I’m partial to uptown

Favorite quote

“Bears. Beets. Battlestar … Read More

02 Aug '16

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Digital Marketing Summit Recap

We’re coming at you with our top takeaways from the Digital Marketing Summit held in Minneapolis last week.

Special Snowflakes vs. the Blizzard

Matt Wallaert, behavioral scientist, opened the conference by laying out how marketers can better understand their consumer’s … Read More

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